Tokopedia, Goto, Graphic design, motion graphic, marketplace

Indonesia’s home grown unicorn, Tokopedia is one of the largest online marketplace platform in the country. After the 2022 merger, Tokopedia is now a part of the GOTO company, along with Gojek and Gopay.

For Tokopedia, we cover various ranges of design for in-apps and other digital platforms. Working together with the Advertisement Solutions Division, we create designs for brand promotional campaigns, applied in different sizes and formats, including motion graphics. We also provide design for Tokopedia Official Stores which span larger variations of banner types and sizes.

Main challenges on working for these projects are the fast paced and high volumes nature of the projects, which enforces us to create certain working system between us and Tokopedia that flows efficiently through the years.